Pratogel produces and distributes frozen bakery products for the professional channel. Each product is born from the Tuscan tradition and is prepared with selected raw materials, ready to be cooked directly from the sales point.
The company was founded in Prato in 1958 as an artisanal pastry shop.
The passion for the art of pastry making grew, and over the next 30 years, Franco and Piero Aiazzi, brothers and founding partners, opened a retail store, carving out a position of absolute excellence in the local market.
The intuition of being able to sell an artisanal product on an almost industrial scale, the constant commitment and continuous research to create a successful traditional product, have not prevented them from combining tradition with the idea of exploring different sales channels. [read more]
We stand alongside every professional in the hospitality world — from cafés to patisseries, from restaurants to hotels — with a carefully selected product range and a service built around the real needs of those who work with food every day.
Reliable supply, consistent quality and solutions designed to make work easier in the kitchen and behind the counter: everything so each client can offer their guests the very best.
We develop tailor-made recipes, from the initial idea to the finished product, for those looking to bring a line to market under their own brand.
Working side by side with our clients, we define ingredients, formats and packaging, turning the demands of an ever-evolving market into distinctive, dependable products ready to stand out on the shelf.
